Mobile Also, Mobile First, Mobile Only: What’s Your Marketing Strategy?
- Our mobile first strategy does not ignore the fact that customers also access our ecommerce sites on desktops and laptops including hybrid tablet/laptop devices.
- In a mobile first approach, our methods and goals start with the mobile, smartphone screen in mind.
- Mobile Transformation is the future of Digital Marketing According to Brian Solis , “Digital transformation is the next big thing in customer experience and ultimately how business is done.”
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@Ronald_vanLoon: “If you’re not thinking #mobile 1st, you’re not thinking customer 1st | #BigData #CX #RT”
Today’s customer is connected on mobile even when they browse the web on their desktop. If your strategy is not mobile first, it’s not customer first.
Mobile Also, Mobile First, Mobile Only: What’s Your Marketing Strategy? | Adobe